{"id":49052,"date":"2022-03-28T20:00:23","date_gmt":"2022-03-29T00:00:23","guid":{"rendered":"https:\/\/thelaurelofasheville.com\/updatestage\/?p=49052"},"modified":"2022-03-28T19:33:36","modified_gmt":"2022-03-28T23:33:36","slug":"spotlight-on-asap-celebrates-20-years-of-supporting-local-farms","status":"publish","type":"post","link":"https:\/\/thelaurelofasheville.com\/updatestage\/lifestyle\/spotlight-on-asap-celebrates-20-years-of-supporting-local-farms\/","title":{"rendered":"Spotlight On: ASAP Celebrates 20 Years of Supporting Local Farms"},"content":{"rendered":"
\"\"

ASAP Farm Tour, Ivy Creek Family Farm in Barnardsville. Photo by Chelsea Lane, courtesy of ASAP<\/p><\/div>\n

By Emma Castleberry<\/p>\n

ASAP (Appalachian Sustainable Agriculture Project) celebrates 20 years of supporting local farms this year. The nonprofit, based in Asheville, links farmers to markets and customers in an effort to build healthy communities through connections to local food. \u201cThe effects of that ripple through so much of our community,\u201d says Sarah Hart, communications manager for ASAP. \u201cWe\u2019re creating more opportunities for people to access\u2014and get excited about\u2014fresh, local food, which contributes to health, happiness and wellbeing. When people buy directly from local farms, that money stays in the community, building a stronger local economy.\u201d<\/p>\n

\"\"

Ti\u00e9rra Fertil Coop at Abundancia. Photo courtesy of ASAP<\/p><\/div>\n

After the Great Depression, Burley tobacco provided a stable and resilient crop for many mountain farms. In 2004, the Fair and Equitable Tobacco Reform Act ended the reign of this crop and threatened the viability of many local farms. \u201cAnticipating the devastating effects this could have on small farms, a group of farmers and community members launched a Local Food Campaign to raise awareness about local agriculture, educate consumers about the benefits of buying local food and create viable market alternatives for farmers,\u201d says Hart. \u201cThis effort eventually became ASAP, which incorporated as a nonprofit in 2002.\u201d<\/p>\n

When ASAP published its first Local Food Guide in 2002, it listed 58 farms. The organization now provides support and resources to more than 800 farms throughout the region as well as more than 100 farmers markets. ASAP\u2019s impact was made clear in a 2018 report from ASAP\u2019s Local Food Research Center: between 2002 and 2012, tobacco disappeared almost entirely from the region, but there was a 98 percent increase in the number of farms growing fruits and vegetables; a 166 percent increase in the number of acres dedicated to these products; and a 193 percent increase in sales of these products.<\/p>\n

\"\"

ASAP founder Charlie Jackson (left) and ASAP\u2019s new executive director, Molly Nicholie<\/p><\/div>\n

The work of ASAP is made possible through donations and volunteers. In addition to volunteering and donating, there are sponsorship opportunities for the annual Farm Tour, Business of Farming Conference and Asheville City Market. \u201cBeyond those ways to directly support ASAP\u2019s work, you can participate in the local food system,\u201d says development director Nora Scheff. \u201cBuy directly from farmers at farmers markets, farm stands or through a CSA. Visit farms in the region, whether on ASAP\u2019s Farm Tour or with one of the many farms that offers agritourism opportunities.\u201d<\/p>\n

ASAP will be undergoing some significant changes as the organization enters its third decade. ASAP\u2019s founder, Charlie Jackson, will retire this month and Molly Nicholie has taken the helm as executive director. \u201cASAP\u2019s vision is that local food becomes the default choice,\u201d Nicholie says. \u201cWe want a food system that builds local wealth, strengthens communities, supports health and wellness and sustains the environment. We want to ensure that everyone involved in growing and producing food can earn a living. We want kids to grow up not learning about food from advertisers, but from their parents, teachers and local farmers.\u201d<\/p>\n

Look out for the 2022 Local Food Guide, out at the end of this month. This free publication is the definitive resource for finding local food and farms in the region, including farmers, tailgate markets, restaurants, groceries and artisan producers that feature local food. For more information, visit ASAPConnections.org<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

ASAP (Appalachian Sustainable Agriculture Project) celebrates 20 years of supporting local farms this year. \u201cWe\u2019re creating more opportunities for people to access\u2014and get excited about\u2014fresh, local food, which contributes to health, happiness and wellbeing,” says ASAP’s Sarah Hart. <\/p>\n","protected":false},"author":14,"featured_media":49054,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[102,57,103],"tags":[],"class_list":["post-49052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","category-lifestyle","category-sustainability"],"yoast_head":"\nSpotlight On: ASAP Celebrates 20 Years of Supporting Local Farms - The Laurel of Asheville<\/title>\n<meta name=\"description\" content=\"ASAP (Appalachian Sustainable Agriculture Project) celebrates 20 years of supporting local farms this year. \u201cWe\u2019re creating more opportunities for people to access\u2014and get excited about\u2014fresh, local food, which contributes to health, happiness and wellbeing," says ASAP's Sarah Hart.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thelaurelofasheville.com\/updatestage\/lifestyle\/spotlight-on-asap-celebrates-20-years-of-supporting-local-farms\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spotlight On: ASAP Celebrates 20 Years of Supporting Local Farms - 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