{"id":80170,"date":"2025-05-06T09:05:12","date_gmt":"2025-05-06T13:05:12","guid":{"rendered":"https:\/\/thelaurelofasheville.com\/updatestage\/?p=80170"},"modified":"2025-05-06T09:05:42","modified_gmt":"2025-05-06T13:05:42","slug":"spotlight-on-firstwnc","status":"publish","type":"post","link":"https:\/\/thelaurelofasheville.com\/updatestage\/lifestyle\/spotlight-on-firstwnc\/","title":{"rendered":"<strong>Spotlight On:<\/strong> FIRSTwnc"},"content":{"rendered":"<div id=\"attachment_80172\" style=\"width: 1210px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-80172\" class=\"size-full wp-image-80172\" src=\"https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/Complicated-Music-Machine-Promo-Photo-copy.jpg\" alt=\"\" width=\"1200\" height=\"600\" srcset=\"https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/Complicated-Music-Machine-Promo-Photo-copy.jpg 1200w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/Complicated-Music-Machine-Promo-Photo-copy-300x150.jpg 300w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/Complicated-Music-Machine-Promo-Photo-copy-1024x512.jpg 1024w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/Complicated-Music-Machine-Promo-Photo-copy-768x384.jpg 768w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/Complicated-Music-Machine-Promo-Photo-copy-810x405.jpg 810w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/Complicated-Music-Machine-Promo-Photo-copy-1140x570.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-80172\" class=\"wp-caption-text\">Jacob Ray, artist<\/p><\/div>\n<p>By Gina Malone<\/p>\n<p>For more than 20 years, Western North Carolina has been fortunate to be home to FIRSTwnc, a parent-led nonprofit offering support for individuals with intellectual and developmental disabilities (IDD) and their families. The organization sponsors many helpful programs including My FIRST Key, supporting individuals with IDD in living independently in community-based settings; SUNSHINE Project, a support system for childcare professionals and families of young children with developmental delays; and Abilities FIRST, which empowers individuals to explore microenterprise as a path to income, independence and community engagement.<\/p>\n<div id=\"attachment_80173\" style=\"width: 310px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-80173\" class=\"wp-image-80173\" src=\"https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5916-copy.jpg\" alt=\"\" width=\"300\" height=\"590\" \/><p id=\"caption-attachment-80173\" class=\"wp-caption-text\">RAVE Dog Biscuits production team member Matt<\/p><\/div>\n<p>\u201cThe Abilities FIRST program was established in 2022 in response to a critical gap in services for individuals with IDD transitioning to adulthood,\u201d says Michelle Cates, FIRSTwnc\u2019s microenterprise job coach for Abilities FIRST. \u201cMany had talents and dreams, but limited opportunities to work in meaningful, self-directed ways.\u201d Since its inception, the program has grown to include coaching for business planning, marketing, product development and community networking. \u201cThe program now supports several active microenterprises across the region, and interest continues to grow\u2014especially in rural communities where employment options are limited or inaccessible for people with disabilities,\u201d Cates says.<\/p>\n<p>One of the newest microenterprises to evolve from the program is RAVE (Respectable And Valuable Employment) Dog Biscuits. The business employs bakers, packagers, delivery staff and salespeople. Each role, Cates says, is \u201cthoughtfully aligned with individual skills and interests as part of our inclusive business model.\u201d<\/p>\n<p>The handmade, vegan dog treats are crafted in small batches. \u201cIngredients are chosen with care,\u201d says Cates, \u201cno preservatives or fillers, just real food that dogs love.\u201d The biscuits are sold at Madam Clutterbuckets Neurodiverse Universe, at Dog &amp; Pony Show and at the FIRSTwnc office, and, in future, will be available at area breweries.<\/p>\n<p>Other microenterprises that FIRSTwnc has helped to launch offer handmade crafts and art prints, and food products and services. \u201cEvery microenterprise is driven by the individual\u2019s own interests, abilities and goals,\u201d Cates says. \u201cAbilities FIRST is not a cookie-cutter program. Our staff work one-on-one with each participant to identify what they love and how it can be turned into a viable business. It\u2019s a collaborative, empowering process and the result is a business that truly reflects the person behind it.\u201d<\/p>\n<div id=\"attachment_80174\" style=\"width: 410px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-80174\" class=\"wp-image-80174\" src=\"https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5922-copy.jpg\" alt=\"\" width=\"400\" height=\"338\" srcset=\"https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5922-copy.jpg 1200w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5922-copy-300x254.jpg 300w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5922-copy-1024x866.jpg 1024w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5922-copy-768x650.jpg 768w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5922-copy-810x685.jpg 810w, https:\/\/thelaurelofasheville.com\/updatestage\/wp-content\/uploads\/2025\/05\/RAVE-Dog-Biscuits-IMG_5922-copy-1140x964.jpg 1140w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><p id=\"caption-attachment-80174\" class=\"wp-caption-text\">RAVE Dog Biscuits production team member Chris<\/p><\/div>\n<p>Jacob Ray created a virtual band called Complicated Music Machine, whose animated members perform country music infused with jazz, blues and Latin elements. \u201cWhen I first created the idea for this project, I knew that it had the potential to become a well-known brand, but I had no good business sense in order to take it to the level that I wanted in order for it to succeed,\u201d Ray says. \u201cA project of this magnitude with limited resources can take many years to complete, and I wanted to work towards releasing albums with songs that I have written for the project, as well as animated music videos featuring the characters that help bring those songs to life.\u201d<\/p>\n<p>Cates helped with applications for music and art festivals in WNC and with setting up a website, ComplicatedMusicMachine.com. Both outlets have helped Ray sell merchandise\u2014including greeting cards, magnets, stickers and bookmarks\u2014to help fund the project. His next goal is developing a social media presence with the aim of reaching a wider audience. \u201cI am really grateful for Michelle and FIRSTwnc for helping me to build up the connections and resources I need in order for my business to succeed, due to the fact that as a young man on the autism spectrum, it\u2019s not easy to find these opportunities to succeed, and to know how to turn my passion project into a successful business,\u201d Ray says.<\/p>\n<p>The programs offered at FIRSTwnc are seen as lifelines rather than just services. \u201cDisability should never be a barrier to belonging, opportunity or joy\u2014but too often, it is,\u201d says Cates. \u201cFIRSTwnc exists to change that. We\u2019re building a WNC where families have real choices, where individuals with disabilities are seen and valued and where systems work better for everyone. Whether it\u2019s helping a parent understand their child\u2019s rights, supporting someone through a mental health crisis or guiding a young adult to launch their own business, we show up with knowledge, compassion and unwavering belief in what\u2019s possible. We\u2019re not just responding to needs\u2014we\u2019re creating new possibilities. And we\u2019re proud to do that alongside families, individuals and communities every day.\u201d<\/p>\n<p><em>Learn more about programs and microenterprises at <a href=\"http:\/\/FIRSTwnc.org\" target=\"_blank\" rel=\"noopener\">FIRSTwnc.org<\/a>. FIRSTwnc is located at 77 Central Avenue, Suite E, in Asheville.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For more than 20 years, Western North Carolina has been fortunate to be home to FIRSTwnc, a parent-led nonprofit offering support for individuals with intellectual and developmental disabilities (IDD) and their families.<\/p>\n","protected":false},"author":14,"featured_media":80173,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,89,115],"tags":[],"class_list":["post-80170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","category-locally-made","category-pets"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Spotlight On: FIRSTwnc - The Laurel of Asheville<\/title>\n<meta name=\"description\" content=\"For more than 20 years, Western North Carolina has been fortunate to be home to FIRSTwnc, a parent-led nonprofit offering support for individuals with intellectual and developmental disabilities (IDD) and their families.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thelaurelofasheville.com\/updatestage\/lifestyle\/spotlight-on-firstwnc\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spotlight On: FIRSTwnc - 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